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Bratz E.T.P.T - FAKE

  • Random passing by
  • Nov 3, 2015
  • 1 min read

This ad was an entry to a contest which was on "Slogans, catchphrases, and other advertising campaigns that just didn't work out." It is a photoshoped poster.

I have posted this ad to show the relevance of an audience. Considering on the product, it is crucial to aim it to the right audience where they will understand and can relate to. This is help with convincing them to buy it. If you promote a pregnancy test to early teens, it can seem that it is okay for them to have sex at this early age, especially without protection. Keeping the packages and ads to a more general audience however keeping it mature, shows its for adults however anyone can buy it. It is certainly not relevant to promote such a product to a specific audience (depending on the product). If one wants to say its for women trying for a baby that is okay, but younger kids, that’s outrageous.

 
 
 

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